Launch offer: 50% off your first year — first 500 orgs only. See pricing →
Live demo - try the real widget below

AI that tells you what to build next

The AI-native product feedback tool. Collect ideas, let votes surface priority, and let AI analyze the signal — so your roadmap reflects what users actually need, not just the loudest voice. Free forever, no credit card.

Live boardlumen.heedlab.app

It's the real, live widget

Tap the launcher to open the board - vote, comment and post for real.

Go ahead - vote, comment, post. It's the real widget.
Features

Close the feedback loop

From collection to shipped, HeedLab handles the full feedback lifecycle.

Invite your whole team - sales, support, engineering - as read-only Viewers to follow the roadmap. No per-seat cost, no risk of accidental edits.

Three steps to a clearer roadmap

1

Collect

Embed a board or share a link. Feedback flows in from every channel — in-product, email, or direct.

2

AI prioritizes

HeedLab's AI reads every post, clusters themes, and surfaces what your users actually need — not just what's loudest.

3

Ship & notify

Move it across the roadmap, ship it, and automatically notify everyone who asked.

See it live

This isn't a screenshot. It's the product.

The widget up top is the exact one your customers get, running against a live board called lumen. Vote, comment, or post your own idea and watch it land.

  • Real votes, comments & roadmap
  • One script tag to embed
  • Your brand colors and domain
Integrations

Connect the tools you already use

Push feedback where your team works. Slack and signed webhooks are live today, with more native integrations on the way.

Slack

Live

Pipe new posts, votes, and status changes into any channel.

Webhooks

Live

Signed webhooks fire on every event, so you can wire HeedLab into anything.

More native integrations are on the way:

Linear
Live
GitHub
Live
REST API
Live
Widget & SDK
Live
Notion
Coming soon
Zapier
Coming soon
Make it yours

Your brand, not ours

Every workspace gets its own subdomain, logo, colors, and custom domain. Business goes fully white-label, so customers only ever see you.

  • Per-workspace logo and accent colors
  • Each workspace's own domain (feedback.yourapp.com)
  • Fully white-label on Business
  • On-brand embeddable widget
AAcme Feedbackfeedback.acme.com
128Bulk export to CSV
96Native mobile app
73Dark mode
Pricing

Start free. Scale when it matters.

One subscription covers your whole organization - multiple workspaces, unlimited seats, unlimited AI triage on every paid plan.

Save ~14% with annual billing
Free
For side projects testing the waters.
$0
  • 1 workspace
  • Unlimited posts & votes
  • AI triage free for your first 2 weeks
  • GDPR-native
  • Public roadmap
  • Custom branding & domain
Get started
Most popular
Pro
For teams shipping on real feedback.
$25 / seat / mo
  • 1 workspaces, unlimited boards
  • Custom branding & domain per workspace
  • AI triage on every post
  • Changelog & notifications
Start free trial
Business
For orgs that need control & SSO.
$49 / seat / mo
  • Everything in Pro
  • Unlimited workspaces
  • Workspace-exclusive members
  • White-label + SAML SSO
  • Roles, permissions & priority support
Start free trial
Full comparison

Every capability, side by side

One subscription covers your whole organization - your workspace gets its own public board, branding and subdomain. Need several workspaces for multiple products or clients? That's an Enterprise feature.

Launch offer — 50% off any plan for your first year. First 500 organizations only. Apply your code at checkout.

Applies to Pro & Business

Organization & workspaces

Your workspace gets its own public board at {slug}.heedlab.app. Running multiple workspaces is an Enterprise feature.

  • Workspaces
    Separate board, branding & subdomain per product or client
    1
  • Team seats
    Add as many as you need - billed per seat. Read-only viewers are always free.
    Per seat
  • Workspace-scoped members
    Grant a contractor access to one workspace only
  • Audit logs
    Org- and workspace-level activity trail
  • Dual-scope notifications
    Org and per-workspace alerts
Boards & collection

Every plan collects unlimited feedback. Paid plans take it in-product.

  • Boards per workspace
  • Posts & votes
    Never capped, even on Free
  • Public roadmap
    Shareable kanban - planned → shipped
  • Embeddable widget
    One script tag, on-brand, in your app
  • Authenticated boards
    Password-protect or gate to logged-in users
  • Changelog + RSS
    Auto-notify everyone who voted
  • Surveys
    Targeted in-product NPS & validation
AI triage

Auto-categorize, tag, dedupe and spam-moderate every incoming post. Free for your first 2 weeks, then included on every paid plan.

  • AI triage
    Every post auto-triaged - free for your first 2 weeks, then included on Pro & Business
  • Auto-categorize & tag
    Posts sorted the moment they land
  • Duplicate detection
    Near-identical requests merged, votes consolidate
  • Spam & moderation queue
    Junk routed away from your roadmap
  • Multilingual AI
    en · fr · de · nl · es
Brand & domains

Make every workspace look like part of your own product.

  • Custom branding
    Per-workspace logo & accent colors
  • Custom domain
    feedback.yourapp.com per workspace
  • White-label
    No HeedLab marks anywhere
Support & engagement
  • Live support & help center
    In-house in-product chat - no third party
  • User segmentation
    Filter feedback by plan, role or MRR
Security, data & developers
  • SAML / OIDC SSO
  • Public REST API
    Bearer-key access to your data
  • Webhooks
    Push events to your stack in real time
  • GDPR-native
    Export or delete a workspace's data on demand
Trust & compliance

Privacy and security, built in

GDPR-ready today, with self-service data export and deletion. Your data is encrypted in transit and at rest.

GDPR-ready

Done

Self-service data export and account deletion, built in from day one.

Encrypted

Done

All data is encrypted in transit and at rest.

Your data, your control

Done

Export or delete your workspace data whenever you want - no lock-in.

We replaced three tools with HeedLab. Our Arkive users now vote on the roadmap, read changelog, and get support without ever leaving the product — and we manage the whole thing from one dashboard.

S
Seif
Founder, SDX Studio — maker of Arkive

Questions, answered

Yes. One workspace with a public board, unlimited posts and votes, and a public roadmap, free, with no credit card. Upgrade only when you need more workspaces, AI, or your own branding.

Stop guessing. Let AI tell you what to build next.

Launch a feedback board in under two minutes, collect real signal, and let HeedLab's AI turn requests into a prioritized roadmap.